Advantages

Experience

Prescott’s professionals have in-depth experience in meeting complex financial and operational challenges and in executing specialized investment strategies.  They also have proficiency in initiating and managing investments in irregular market conditions.  Prescott is able to offer investors and clients substantially more senior level attention than is typical with many other investment and financial advisory firms.

Independence

Prescott is independent, free of the many inherent conflicts that arise at larger financial institutions as a result of their various sales, trading, underwriting, research, and lending activities.  In the present market environment, institutional, corporate and private investors all have a heightened appreciation of the importance of independence with respect to both investment strategy and execution capability.

Reputation

Prescott is well-known and respected in the real estate and financial sectors and its “brand” has been carefully built over multiple market cycles.  The firm is dedicated to developing and executing successful investment programs and to providing professional advisory and agency services in multifaceted strategic, operational and capital raising assignments.  Its global capability and comprehensive knowledge of the property markets is recognized in the industry.

Focus

Prescott is focused solely on two primary areas in the financial services sector: pursuing investment and asset management activities and providing investment banking and advisory services.  This is in contrast to many groups that provide a disparate range of financial products and services.  Prescott’s senior principals believe this business focus enables Prescott to be more agile in taking advantage of investment opportunities, more adept at responding to changes in market conditions and more flexible in creating and executing business strategies.

Value Creation

The firm builds value through its understanding of operational and capital market opportunities as well as its creative and disciplined approach to investment.  Prescott’s ability to apply pragmatic innovation and intellectual rigor to a broad range of investment opportunities has been instrumental in allowing the firm to maximize the creation of value in both assets and entities.

International Presence

Prescott is active globally, with international investment and advisory activities.  Its clients, partners and investors are located in all parts of the world and it maintains substantive business relationships with major global real estate and capital market participants.  This highly developed network of international professional and personal relationships provides Prescott’s senior principals with insights into both local and international commercial, economic and political issues that affect the firm’s businesses.  Global access to both investment opportunities and capital is central to Prescott’s business strategy.

Investment Approach

The firm’s investment approach is specifically designed to foster varied investment strategies, support the sharing of information and expertise and cultivate a cooperative, team-oriented environment.  These priorities allow the firm to leverage its broader intellectual capital and network of relationships to gain unique perspectives on assets, markets and investment opportunities.

Risk Management

Rigorous investment and operational risk management, as well as a focus on capital preservation, are important elements of Prescott’s investment approach.  In increasingly complex investment markets, rapidly changing external economic and political conditions as well as operational issues specific to a given investment can pose significant risks to investors.  Prescott supports its asset management business with strong financial and operational controls and risk management policies.

Strategic Balance

Prescott’s investment and asset management activities are uniquely complemented by its investment banking and advisory practice. Investment and asset management activities allow the firm to build its capital base and create long term value alongside its investor partners.  Investment banking and advisory services generate current income and also expand the firm’s relationships with property owners, operating partners, and capital sources.  Prescott’s investments are carefully defined and typically programmatic in nature, allowing for clear and focused strategies.

Investment Professionals

Prescott is committed to attracting and retaining exceptional professionals who are distinguished by their expertise, experience and disciplined investment processes, individuals who possess in-depth knowledge of a wide variety of investment strategies, property types, industry sectors, and regional economies.

Manager Designation

Prescott can be categorized as both an “Emerging Manager” and a “Woman-Owned Firm.”  These designations are useful in expanding Prescott’s access to prospective new investor groups, particularly with pension funds, foundations and endowments seeking diversity among fund managers in their allocation process, and underscore the entrepreneurial nature of Prescott’s ownership and management.

Professional Commitment

Prescott’s professionals are dedicated to being part of an independent firm in which their endeavors are at the core of its pursuits and in which a commitment to excellence informs their activities.  This commitment is reinforced by the significant economic stake the firm’s senior principals have in the firm’s success.  The strength of Prescott’s long term business relationships is a testament to the firm’s commitment to providing superior investment and advisory services to its investors and clients.